WhatsApp marketing refers to the use of the WhatsApp messaging platform as a marketing tool to reach and engage with customers, promote products or services, and build brand awareness. WhatsApp is a popular instant messaging app with billions of users worldwide, making it an attractive platform for businesses to connect with their target audience.
Key characteristics of WhatsApp Marketing include:
WhatsApp marketing can be a powerful tool when used correctly and ethically. However, businesses should be mindful of user preferences and privacy and should always strive to provide value to their customers rather than inundating them with promotional messages.
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